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The Napapijri journey begins in 1987 in the shadow of Europe's highest mountain, Mont Blanc, where an Italian travel bag manufacturer approaches outdoor clothing with a new sensibility, combining innovative materials with a keen eye for style.
Napapijri is a variant of the Finnish word for Arctic Circle and the logo, half positive, half negative, expresses the North and South Poles in graphic form. The Norwegian flag is closely linked to the brand's identity as it represents the northernmost country in Europe, the birthplace of some of the greatest explorers of the 20th century and a land of extreme conditions and magnificent landscapes.
Young, trendy, sporty and authentic – this is how the Napapijri brand presents itself
SHAPING THE FUTURE OF CIRCULAR FASHION
We believe sustainability is the new creativity, inspiring new ideas and innovations and advancing the interests of the wearer and the world. This design philosophy guides our approach to all issues important to our brand. Our vision is to work with a community of pioneers united by differences who believe that a better way exists
THE FUTURE IS CIRCULAR
The fashion world has a problem: waste. We are aware of this and have therefore started to
To rethink and redesign the way we make clothes.Our intention?To create "recyclable" products that are easier to recycle by using only one material.
TRACEABILITY
Ultimately, what happens along our supply chain is what can teach us where and how we need to improve and what we are already doing right. Traceability allows us to continue working to produce our products in an ethical and sustainable way.
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Dear visitors to our website/online shop,
Unfortunately, since January 21, 2025, IONOS has not been able to correct the 404 links and ensure a link to the shop pages — we would have expected competent support
Since IONOS's technology couldn't fix it, we fixed it!